Ur North, Understanding the Process of Economic Change

The process of learning is unique to each individual but a common institutional/educational structure … will result in shared beliefs and perceptions. A common cultural heritage, therefore, provides a means of reducing the divergent mental models that people in a society possess and constitutes the means for the intergenerational transfer of unifying perceptions. (s.27)

Lite senare:

Informal norms develop that blend the moral inference of genetic origin with the intentional aims of humans, which together provide the backbone of what we should mean by the term culture. The power flu influence of myths, superstition, and religions in shaping early societies came from their role in establishing order … and conformity (s. 42)